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ARKET opens store in Geneva

Following the store opening in Zürich last year, Nordic lifestyle brand ARKET continues to grow its’ presence in Switzerland with the opening of a flagship store in Geneva on 25 May 2024. 

Located on Rue de la Confederation 6, the new store, 004045-940, has a total area of 530 square metres and combines ARKET’s signature monochrome palette of soft greys with natural materials such as solid oak interiors, custom-made terrazzo flooring and fresh green plants. 

“Our modern-day market concept has been well received in Switzerland since our Zürich opening. With our Geneva store we will be able to offer our collections to a broader audience and invite our local customers to experience the ARKET brand face-to-face,” says Pernilla Wohlfahrt, ARKET Managing Director.

The Geneva store will showcase a curated selection of ready-to-wear and accessories for women and men, childrenswear, body care and interior design.

Launched in 2017, ARKET is based on the concepts of everyday beauty and sustainable design. The core ideas are rooted in the Nordic modernist movement of the 20th century, which bridged the worlds of arts, crafts and functional form to produce affordable and accessible items for everyday use.