ARKET opens first store in Switzerland

Nordic fashion and lifestyle brand ARKET is opening a flagship store in Zürich on 30 November 2023. Located on Linthescheergasse 8–9 in the Swiss Life Brannhof in central Zürich, the new store (004033-941) marks the brand’s first physical destination in Switzerland.

With a total area of 800 square metres, the store will carry the full offer of the brand’s fashion and accessories for women, men, and children. Complemented by interior essentials for the home, the collections are curated to simplify good choices and provide inspiration for a more beautiful everyday life.

‘We are very excited to announce the opening of our first ARKET store in Zürich and to meet our Swiss customers face-to-face', says ARKET Managing Director Pernilla Wohlfahrt and continues:

‘We look forward to welcoming more people into our world and offering them an immersive lifestyle experience that combines our broad collections of fashion essentials with everyday design and a vegetarian café.'

ARKET’s design philosophy is rooted in the Nordic modernist movement of the 20th century, which aimed to bridge the worlds of arts, crafts, and functional form to produce affordable and accessible items. All products are designed to be used and loved for a long time and build style beyond the seasons.

In store, customers will also find the ARKET Café, developed and lead by acclaimed Swedish chef Martin Berg. With the mission to promote food creativity, seasonality and natural flavours, the café offers a vegetarian and vegan menu, seasonal pastries and organic specialty coffees.

For more information, please contact press@arket.com.